Month: November 2021

Tactics to Rank Better in Google Discover

6 Tactics to Rank Better in Google Discover

Google’s Discover feed serves up a stream of content tailored to the user’s preferences. The Discover feed can drive significant traffic for publications that have their content featured in it, but “there’s no way to create content that explicitly targets Discover’s interest matching,” John Shehata, VP, global audience development strategy & CRM at Condé Nast, …

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