SEO

Technical SEO & Its Significance

Technical SEO & Its Significance

Technical SEO refers to server and website optimizations that facilitate content crawling and indexing by search engines.
Technical SEO is where a search engine strategy’s foundation begins. It enables search engines to access your website so that users can find your content…

Successful Content Strategy For Higher Ranking

Successful Content Strategy For Higher Ranking

One of the most crucial ranking factors is content. This has numerous times been demonstrated by SEO experts and mentioned by Google. Search engines have advanced significantly, and they no longer only use keyword matching…

Special Content And Useful Content; The Perfect Balance

Special Content And Useful Content | The Perfect Balance

Creating content nowadays is a complete headbanking activity. And who better than companies in the media & advertising industry would know this? The mere creation of content can be boring at times with a lot of repeated re-works without any conclusion. Therefore, it’s important to strike a balance between a daily content creation regime and …

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Tactics to Rank Better in Google Discover

6 Tactics to Rank Better in Google Discover

Google’s Discover feed serves up a stream of content tailored to the user’s preferences. The Discover feed can drive significant traffic for publications that have their content featured in it, but “there’s no way to create content that explicitly targets Discover’s interest matching,” John Shehata, VP, global audience development strategy & CRM at Condé Nast, …

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